Invest and Trade Profitably with Jon Johnson

Weekend Newsletter for August 15, 2004

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Weekend Newsletter for August 15, 2004

Table Of Contents 1) MARKET SUMMARY 2) PRE-SPLIT PLAY 3) TECHNICAL PLAY 4) COVERED CALL PLAY

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http://www.investmenthouse.com/1splitnotification.htm”>Stock Split Notices http://www.investmenthouse.com/1questions.htm”>Investing Q & As http://www.investmenthouse.com/1glossary.htm”>Glossary

1) MARKET SUMMARY
Quietly stepping out the back door to end the week.

– Stocks find no reason to rally, hold steady into an uncertain weekend.
– Producers’ prices soften as does the world economy.
– Michigan sentiment weakens, but fears were it would be worse.
– Indexes hold closing lows for week, trying to set up next test of resistance.

http://www.investmenthouse.com/1weekendmarketsummary.htm”>Read Full Weekend Summaryhttp://www.investmenthouse.com/1daily1.htm”>Learn more about our Daily Newsletter with Stock Picks! – Issued 5 Times Per Week

2) Stock Splits Playing stock splits can be very profitable, but it takes know-how. Our stock split service focuses on three main types of plays: 1) pre-announcement (where we forecast an upcoming split prior to the company making the announcement); 2) pre-split (these plays are made in the days leading up to the actual split day); and 3) post-split plays (plays made after the actual stock split where the stock is showing continued or renewed strength). We play pre-split plays as short-term plays. We get in when the technical indicators show us things look right, grab as much as we can, and get out, always being conscious of resistance and support. These stocks are highly volatile at this time, and can turn on you quickly. Don’t let good profits disappear. Watch for turns, especially when a stock trades in a wide range and finishes off its high. That is a sign these stocks often give you that they are running out of steam. We usually get out and ask questions later. We can always get back in. We like to play in the money calls, preferably two strike prices in the money as this usually gives us a greater delta (the percent an option will mover versus the stock’s movement). We prefer deltas of 75 or better. This means if the stock moves 1 point, the option should move three-fourths of that point. That means up or down. Remember, wait to see the stock start to move up. Don’t just blindly make a play and don’t try to guess tops and bottoms. We can look at indicators to give us a clue as to what will happen, but we need the stock to confirm it for us. Here’s a pre-split play to watch and our current analysis.http://www.investmenthouse.com/1stocksplits1.htm” target=”_top”>http://www.investmenthouse.com/images2/cnbc.gif” width=”39″ height=”31″ border=”0″ alt=”CNBC Interview”>
Listen to Stock Split Report Editor Jon Johnson’s stock split interview on CNBC-TV![ http://www.investmenthouse2.com/cntdir.asp?name=JonJohnson-B” target=”_new”>Broadband | http://www.investmenthouse2.com/cntdir.asp?name=JonJohnson-D” target=”_new”>Dial-up ]

Chart by http://www.stockcharts.com”>StockCharts.com
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http://investmenthouse.com/quote/stkquote.php3?smbl=
JOSB”>
JOSB (Joseph A. Banks–$31.31; -0.26; optionable): Apparel stores. Splits 5:4 on 8-19-04.
http://biz.yahoo.com/p/j/josb.html”>Company Profile
STATUS: Cup. JOSB is trying to form up to start the right side of a base that has been building for the past 21 weeks. Its split is this week, and it has not made any move into it. We are anticipating that it will try to start forming the right side of the base as it heads into the split. Thursday it showed some good volume as it tried the first move but faded back. It is showing it is ready; just needs to make the move.
Volume: 148.663K Avg Volume: 402.747K
BUY POINT: $32.45 Volume=468K Target=$38 Stop=$31.88
POSITION: QZS AF – Jan. $30c (64) &/or Stock.
http://www.investmenthouse.com/1stocksplits1.htm”>Learn more about our Stock Split Report – Issued 5 Times Per Week

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Chart by http://www.stockcharts.com”>StockCharts.com

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3) Technical Playhttp://investmenthouse.com/quote/stkquote.php3?smbl=
JUPM”>
JUPM (Jupitermedia–$13.25; -0.30; optionable): Internet information.
http://biz.yahoo.com/p/j/jupm.html”>Company Profile
STATUS: Ascending base. JUPM is making a series of higher lows since April as it works on the finishing touches on its 18 week base. It has moved up to the July high, and is backing off slightly on low volume right at that level. It may ease back a bit more toward the 10 day EMA (12.72) before it is ready to go. Indeed, a higher low at that level and a rebound on stronger volume is exactly the kind of action that would indicate a breakout is ahead. Solid 5 to 3 accumulation in the base is setting up the breakout. Money flow is moving higher ahead of price, leading the way. Excellent relative strength.
Volume: 137.016K Avg Volume: 341.765K
BUY POINT: $13.92 Volume=513K Target=$16.98 Stop=$12.95
POSITION: EUU KV – Nov. $12.50c (65 delta) &/or Stock.
http://www.investmenthouse.com/1tech1.htm”>Learn more about our Technical Traders Report – Issued 5 Times Per Week Chart by http://www.stockcharts.com”>StockCharts.com

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4) Covered Call Playhttp://investmenthouse.com/quote/stkquote.php3?smbl=
ADSK”>
ADSK – Autodesk, Inc. is currently trading at $36.37 The September $35 Calls (ADQIG) are trading at $2.90. That provides a return of about 5% if ADSK is above $35 on expiration Friday in September.
http://biz.yahoo.com/p/a/adsk.html”>Company Profile
http://www.investmenthouse.com/1coveredcalls1.htm”>Learn more about our Covered Call Tables – 8 Tables Updated 5 Times Per Week

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The foregoing is commentary for informational purposes only. All statements and expressions are the opinions of Online Investment Services, LP., or Split Ventures, Ltd. This information is not meant to be a solicitation or recommendation to buy, sell, or hold securities. We are not licensed or registered in the securities industry. The information presented herein and on the related web site has been obtained from sources believed to be reliable, but its accuracy is not guaranteed. The security portfolios of writers for this issue may, in some instances, include securities mentioned herein and on the related web site. Estimates, assumptions and other forward-looking information are subject to the limits of forecasting. Actual future developments may differ materially due to many factors. No one asscociated herewith receives compensation in any manner from any of the companies that are discussed in this newsletter or on the related websites.
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